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For example: not ambitious, unclear goals, independant, slow, dependent, desperate, does not take responsibility What behavior does your negative Latest Mailing Database persona exhibit? → For example: always late, asks for free tips and advice, always tired, joking How can you recognize this negative persona? What questions will this negative Latest Mailing Database persona ask you? → For example: “Do you have any tips?”, just slide into your DMs or inbox with a free advice question Finally, give your negative persona a name and fill in any Latest Mailing Database demographic information. → Extra tip: make sure you choose a name of someone you don't know in real life.
Otherwise you will suddenly hate them ;-). Why a negative persona? If you take the time to create a negative persona, you'll be more likely Latest Mailing Database to spot non-ideal customers. And the sooner you recognize a negative persona, the more time you can spend on warming up your ideal customers. In addition, creating a negative Latest Mailing Database persona can also give you additional insights about your ideal customer. If you apparently find it annoying that your Bertha wants you to be available for her day and night, you can Latest Mailing Database add to your ideal customer "respects the days and hours on which I am available.
Because you get to know your ideal Latest Mailing Database customer even better, you can improve your marketing communications and Latest Mailing Database target them even better. Also read: Love for the customer! This is how you use Latest Mailing Database personas for better marketing My Bertha As an example I would like to tell you more about my Bertha.